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Building Your Site

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Listing Your Site

Internet Advertising

Developing Traffic

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Listing Your Site

Now that you've found a home for your new web site, what's next? Now, it's time to tell the world about your new site.  You must register your site to be listed in the Search Engines, Directories, Announcement and Award sites.

Search Engines

True Search Engines utilize a software, often referred to as a Robot or Spider, which crawls the web in search of new or updated pages to index. They constantly crawl the web until they have indexed every page.  When submitting your web site, you will only be required to enter your URL (web address) and the robot will spider your site and record the full text of every page within your site.  It will continue on and follow any external links you may have on your site and eventually index every site on the Web.  

Although the spiders will eventually find your site, it may take quite some time. Submitting your URL will speed up the process.
Search Engines


Directories

In order for your web site to be listed in a directory, you must register it.  They do not search and index the web or spider your web site. You must fill out a form and manually submit each page of your web site.

Directories are usually set up in categories and subcategories and will contain a "Add URL" link within each category.  To register your web page, browse through the categories until you find an appropriate category for your site, then go to the "Add URL" link and fill out the submission form.


Announcement Sites

Announcement sites offer you a great way to announce your new site. When you register, your site will be listed in the "What's New" section for a short period of time and then will be archived for their visitors to continue to view.
Directories/Announcement


Award Sites/Cool Sites

There are thousands of sites on the Internet offering awards for various accomplishments. All award sites are not created equal. Many award sites are not true award sites and will not benefit you in any way. They merely give out their awards to everyone who applies without even reviewing your site. They do this to get a link from your site to theirs.

A true award site will review your site, judge it according to their criteria and present you with an award if they find your site appropriate. In addition, you will be given a temporary listing at their site. They do not require you to link your award to their site, but appreciate it if you do.


Site Submission

When submitting your site to the major Search Engines, I highly recommend manual submission. Many Search Engines are now penalizing sites using autosubmission programs. It will only take a few minutes at each site.

Yahoo! Yahoo is in a class of its own. Getting listed won't be easy. To list you site, perform a search using keywords appropriate for your site. The results page will list sites similar to yours. Make sure the category showing is the most appropriate for listing your site and click on it. To submit your site, go to the top of the page and click on "Add URL."  Make sure you follow the instructions exactly as they appear. Submissions are reviewed by humans and can very easily be rejected. Tip: Don't make your submission sound like an ad. Before you begin, look at some of the other sites listed in Yahoo to get an idea of how your submission should look.

For additional information on Yahoo! read the article entitled, "Getting Listed in Yahoo" by Ken Evoy. 

Advertising On The Internet Infoseek

Advertising On The Internet Excite

Advertising On The Internet Lycos

Advertising On The Internet Altavista

Advertising On The Internet WebCrawler

Advertising On The Internet HotBot

Advertising On The Internet AOL Netfind

Advertising On The Internet Jayde

Advertising On The Internet Northern Light

Advertising On The Internet Rex


When you're ready to begin listing your site in the directories, announcement and award sites, it would be a good idea to create a text file with all of your pertinent information. This will save you a lot of time by enabling you to copy and paste your information into each form. Each site may require different information, different description lengths, etc., so create several different versions. Your text file should look something like this:

Name:
Business Name:
Address:
City:
State:
Zip:
Country:
Phone:
Title:
Description #1: 100 characters
Description #2: 150 characters
Description #3: 200 characters
Description #4: 250 characters
(include spaces when counting characters)
Keywords separated by commas:
Keywords separated by spaces:

If you would like to submit your site to hundreds of Search Engines, Directories, Announcement and Award sites with one form, visit SelfPromotion. The net's first and only URL Registration ShareService. Using this site, you can automatically register your web site with all the major Search Engines and Indexes. Use the site for FREE. If you feel the site is useful, then pay what YOU think it's worth!

For further information on Search Engines, visit:

Advertising On The Internet Search Engine Watch

Advertising On The Internet Using Search Engines to Drive Traffic to Your Website

Advertising On The Internet Search Engines: What they Are, How They Work, and Practical Suggestions

Advertising On The Internet Search Engine Tutorial for Web Designers

 

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